With the penetration of Internet in our day-to-day life, more and more people have started blogging and connecting with global audiences. WordPress has emerged as the most popular platform for setting up a blog owing to its great functionality and professional-looking themes. However, SEO efforts are required for proper optimization of the blog to yield great instant search engine results.
Do you think that your WordPress blog is not faring well on the World Wide Web? There could be many probable reasons for it; the primary one being that your WordPress blog is not properly optimized for search engines.
Today, thousands of new blogs get posted on the Internet every day. However, only some of them become successful and drive heavy web traffic. Here are some SEO tips using which you can you can optimize your WordPress blog and make it more search engine friendly.
1) Alter the Permalink Structure: Set your permalinks optimally for SEO. The permalink of your WordPress blog, by default, is clumsy and not optimal, and usually the URL reflects ?p67 etc. However, it can be easily edited by clicking on the ‘Settings’ tab and then ‘Permalinks’ menu on the dashboard of WordPress. You can then customize it as abc.com/category/postname. Now, your blog post category and title would be visible in the URL rather than a long numeral series.
2) Optimize your blog for keyword phrase: Before you post a blog, you must do some extensive keyword research with the help of Google AdWords Keyword tool and find a low competition keyword phrase with a long tail. Focus aptly on the keyword density and remember to use it in the title keeping a density of 3-4% through the blog content.
3) Add a Comprehensive SEO Pack: Install this All in One SEO pack that enables you to optimize meta tags & keyword tags along with their description, add a custom title for your blog site.
4) Bookmark each blog post: Take the help of social bookmarking websites such as Digg, Delicious, StumbleUpon etc. as this would enable you to promote your blog effectively and bring in heavy web traffic through lots of back linking. You can also OnlyWire and submit your blog posts to multiple bookmarking sites simultaneously.
5) Apply Google XML Sitemap plugins: Install XML plugins so that all your blog posts and web pages are indexed easily by search engines. You can also use these plugins for generating a sitemap for you blog site.
6) Optimize the home page of your blog site: Use a keyword research tool and figure out good keyword phrases for your home page and remember to include the keyword phrases in the meta description, Title tags and the running content of your home page. These relevant keyword phrases can fetch you hundreds of searches per day.
7) Practice link building: You can easily give a remarkable boost to the search engine rankings of your website with link building thereby driving in considerable web traffic to your website. Use article submission to multiple directory submissions, article marketing, forum postings, blog comments, media coverage, press releases, emails, newsletters, social bookmarking etc. for link building.
8) Optimize your Blog gifs/Images: You can optimize your images by using keywords in the ‘Alt’ attribute and ad keywords in the names of the images. Also, input the image description in the image title tag.
Now that you know the basic SEO tips to optimize your WordPress blog, you must optimize the same at the earliest for instant web results on major search engines.
Besides these SEO tips, your WordPress blog must be hosted on a secure server that has a decent uptime and offers you 24 × 7 technical and customer support service so that your WordPress blog is accessible to the visitors all the time and your SEO efforts can fetch excellent results. Currently, there are many good web hosts performing well in Web Hosting business such as LimeDomains, HostGator, Network Solutions etc.